The Kids Are All Right: Planet Awesome Kid/Global Action for Children on style.com

From style.com:

As nice as it was here in New York, plenty of fashion folks with children (David Neville and Gucci Westman, Jenna Lyons, and host Mary Alice Stephenson) spent Saturday afternoon inside at Milk Gallery at a fundraiser held by Planet Awesome Kid. The Web site is one part The Sartorialist for the under-12 set and another part party planner, and the beneficiary of the event was Global Action for Children, a charity whose honorary chair is Angelina Jolie. She and Brad weren’t in attendance, but there were models (like Dorothea Barth Jorgensen, pictured) and A-listers (Brooke Shields included) for moms and dads to ogle, while the kids watched break dancing by Kid Flash and Full Circle Soul, painted alongside the world-famous graffiti artist Aero, or got spotted for a fashion campaign. No word on whether it was coincidence or kismet that a KCD employee casting tots for a Benetton ad took a break from work upstairs to check out the party.
—Nicole Phelps
Photo: Craig Arend

Breck Girl

The hair & makeup for the Chlow Fall 2009 show was inspired by vintage Breck Shampoo advertising, specifically the era of the "Breck Girl".

Breck Shampoo is an American brand of shampoo that is also known for its Breck Girls advertising campaign.

In 1930 Dr. John H. Breck, Sr. (June 5, 1877 – February 1965) of Springfield, Massachusetts founded Breck Shampoo. In 1936, son Edward J. Breck (1907 - 1993) assumed management of Breck Shampoo and hired commercial artist Charles Gates Sheldon (1889 – 1961) to draw women for their advertisements. Sheldon's early portraits for Breck were done in pastels, with a soft focus and halos of light and color surrounding them. He created romantic images of feminine beauty and purity. He preferred to draw "real women" as opposed to professional models.

In 1957 Ralph William Williams succeeded Sheldon as the Breck artist. Unlike Sheldon, he often used professional women. Breck advertisements ran regularly in magazines such as Ladies Home Journal, Woman's Home Companion, Seventeen, Vogue, Glamour, and Harper's Bazaar. They were most often on the back cover of the magazine. During these years, Breck Girls were identified through the company's sponsorship of America's Junior Miss contests. After Williams' death in 1976, the advertising tradition stopped.

Breck Girls
1937 Roma Whitney Armstrong at age 17, first Breck Girl
1937 Anya Taranda (1915-1970)
1948 Marylin Skelton
1968 Cheryl Tiegs
1968 Cybill Shepherd
1971, 1973 Jaclyn Smith
1972, 1974 Kim Basinger
1974 Brooke Shields
1976 Erin Gray

Brooke Shields for Breck:


Cheryl Tiegs for Breck: